Take Our Quiz!

15th Annual Welcome to Our World (W.O.W.) Returns for another Successful Year

April ’15

Welcome to Our World (W.O.W.)Welcome to Our World (W.O.W.) returned for its 15th year to the State Capitol in Sacramento, CA. Hosted by the Professional Beauty Federation of California (PBFC) and sponsoring companies, the event gives beauty industry executives the opportunity to educate state policymakers and regulators about current issues in the beauty industry and shine a positive light on their profession.

Salon Success Academy’s very own Robert Gross is the founder and chairman of the PBFC and has attended W.O.W. every year since its creation. This year, Director of Marketing Jeff Gross was also in attendance.

Industry volunteers and sponsors are the driving force behind W.O.W. This year, over 200 salon services were performed by more than 40 beauty professionals who volunteered their time and expertise during the 4 hour event.

After getting a barber cut, San Diego State Senator said, “it’s one thing to hear about an industry and the concerns, but to experience it at the hands of the professionals at the Capitol is really something special.”

Founded in 2000, PBFC is dedicated to raising the professionalism of the beauty industry and representing the best interest of beauty professionals across the state.



Classes Starting Soon – Call 1-877-987-HAIR (4247)

Speak with someone who is patient and helpful to answer all and any of your questions.

Applying is as easy as it looks


Our mission is to equip our students with the tools necessary to succeed in the beauty industry by providing exceptional technical education in the classroom and servicing our local communities. The training our students receive will enable them to successfully attain employment in the beauty industry and related fields.

newsletterGET A FREE GUIDE

To the beauty industry and learn more about Salon Success Academy courses

  • This field is for validation purposes and should be left unchanged.